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Lost Cellars
4.9

Address
04434 US HWY 31 South,
Charlevoix, MI 49720
Phone
231-499-4755

Lost Cellars (Previously Charlevoix Moon) is located just north of the 45th Parallel, about two miles east of Lake Michigan in the Tip of the Mitt American Viticultural Area (AVA). The company was established in 2007 as a vineyard supplying local wineries with four varietals of grapes and then in 2015 branched out to develop and sell custom boutique wines. These small batch award winning wines represent the best of northern Michigan, with both estate grapes and select local fruit to curate a collection of specialty wines enthusiasts search out.

Purchased by Drs. Jay and Lora Higdon from founder and winemaker Tom Jaenicke, “The Man in the Moon”, this venture fulfills a lifelong dream of the Higdons to bring their own twist of the vino lifestyle to Charlevoix. Dr. Lora Higdon, CEO and president of Autograph | Forbes Global Properties in Traverse City has a successful track record of building customer focused businesses around lifestyle and concierge services. This knowledge will build on the brand and hard work of the Janickes and bring their legacy directly to consumers with the addition of an estate tasting room. 

The estate has been rebranded as Lost Cellars but will retain the vineyard brand as the “Moon Vineyard”. This preservation of Charlevoix Moon will help keep the brand loyalty alive while taking the business to the next level. Lost Cellars was incorporated in 2015 and was a result of the Higdons being exposed to several family stories about Jay’s great-great grandfather’s immigration from Sicily to start a winery in California that was eventually lost. Waiting for the right moment to bring their dreams to life, they kept the shell company alive until they found Charlevoix Moon Vineyard.

Hours
Monday: Closed
Tuesday: Closed
Wednesday: Closed
Thursday: Closed
Friday: 11:00 AM – 6:00 PM
Saturday: 11:00 AM – 6:00 PM
Sunday: Closed

Google Reviews

4.9

Kristel Coronado

11 months ago
This was a really amazing winery! After a long 4 hour drive north, we popped into Lost Cellars about 40 minutes before closing time. We felt so welcomed and not rushed at all! The owners are amazing and super friendly. The property was quaint and private. The wines are tasty (we preferred the reds), and definitily be sure to try the limoncello too! I highly recommend this winery and can't wait to go back in the future!!

Julie Vaughn

6 months ago
The owners of this winery and distillery are doing it all right. They are truly engaging and fabulous hosts. Their wine is very good. The pizza fabulous and their aspirations on point. We truly enjoyed our visit and will be back. We even found a Cab Franc that is enjoyable!! 😉

Michael Cicchini

4 months ago
Much Belated Thank you to Jay and Lora! My wife and I enjoyed the fantastic private wine tasting with you on Monday, October 2nd. You were both so gracious to set aside a couple hours to meet with us during your busy Harvest week. The friendly conversation, wine tasting 🍷 and Pizza 🍕 were all fabulous. Great to now be a wine club member. We are looking forward to enjoying the Riesling during Thanksgiving and very much looking forward to the next years release of “Incognito”. Best wishes, Mike & Catherine

Renae Barber

5 months ago
Lost Cellars is a welcome break on the way north! Located just south of Charlevoix it’s an easy pull in! The owners are amazing - ask for their version of a Mimosa ( soooooo good)! They also make their own spirits for the non wine drinkers!! And it’s already been mentioned previously, but their pizza ? So delicious especially with Fustinis cayenne oil! Charcuterie board was also perfect ! I’m normally a California big red kind of person, but I definitely found wines I liked - their cab franc is great! Perfect way to spend a fall weekend !!

Jonathan Schneemann

5 months ago
Fantastic comfy winery/distillery. Wines and spirits are equally delicious. Staff are so kind and helpful in picking what we wanted. Definitely want to come back

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